Rebrand the Really Mental Podcast to reach a younger audience and be more visually appealing. Incorporate the new branding into a TV Pitch deck.
PACK. Records
Adobe Photoshop
Adobe Illustrator
Keynote
The podcast focuses on mental health conversations prompting me to choose a color scheme that is both calm and inviting. I also incorporated ‘old film’ elements such as a dusty film overlay and yellow captions as descriptors. The logos’ feature custom typography with handwritten design elements to add a humanistic element to the branding. I creative directed the podcast cover, youtube thumbnails, social media posts, logo design, and overall brand image, gaining more followers and more traction amongst existing followers.